Based in Southern CA, we are a female owned online based retail company. Our mission is to curate a collection of trendy & modern clothing and accessories. Inspired from our travels and love of fashion, we concentrate on pieces that are feminine, trendy and well made. We always want to inspire our future daydreamers, that is why with every purchase you make we give back to the Los Angeles House of Ruth program. Their primary goal is to empower homeless women & children to move from abuse and dependency to independence and success. They service and shelter to over 5,000 women and children with a 90% success rate at placing them into permanent housing.